EU Political Advertising Compliance· Reg. (EU) 2024/900

DE

Verified & Ensured

Verified free. Ensured when it matters.

Every organisation starts with Verified — manage external notices, handle complaints, connect with Compliance Links. All free.

Ensured unlocks publishing on ttad.eu, automated workflows, AI-powered migration, compliance reports, and the trust badge. Per entity, not per organisation.

Verified — Free

Already useful without paying.

Verified gives you compliance infrastructure for free. Manage what exists, connect both sides, handle complaints. The foundation is free — forever.

Manage external notices

Track transparency notices created outside the platform. Use the same wizard to check every Art. 9 field — nothing slips through.

Handle Art. 15 complaints

Receive, acknowledge, and resolve complaints routed from ttad.eu. Status tracking and email notifications included.

Compliance Links

Connect sponsors and publishers. Data syncs automatically, complaints route to both sides, the audit trail covers the chain.

Notice versioning

Every change to a notice is versioned and timestamped. External notices are tracked in your dashboard. Published notices on ttad.eu are retained for 5 years under Art. 12 — even after a downgrade.

"Compliance Verified" badge

A public compliance profile and embeddable "Compliance Verified by The Taurus" badge. Proves you're managing compliance — upgrade to Ensured for the richer profile.

One user included

Manage your organisation's compliance posture. Enough for smaller organisations or passive sponsor chapters.

Start free

But Verified still means manual work.

You can track and manage — but you can't publish, automate, or prove readiness. The gap between tracking compliance and demonstrating it is where risk lives.

You email sponsors manually when data is missing

The system sends reminders and flags incomplete notices automatically

You update notices by hand when costs or dates change

Linked publishers and sponsors see updates in real time

You migrate existing notices by re-typing every field

AI extracts data from URLs or PDFs and pre-fills the wizard

When the regulator asks, you scramble to compile records

You open a timestamped compliance report — already generated

Ensured — Per entity

Stop managing compliance. Start proving it.

Ensured turns manual compliance work into an automated, auditable system. Per entity — each sponsor or publisher gets its own subscription.

Publish on ttad.eu

Your notices get a permanent public URL and QR code. Anonymous complaint reporting built in. Machine-readable format ready for the European transparency repository. Once published, these benefits persist — even if you later downgrade. Publishing requires an active Ensured subscription (not available during trial or on the free tier).

No more manual work

The system sends update reminders to sponsors, notifies publishers of changes, and flags incomplete notices. You stop chasing people by email — the platform does it for you.

AI credits for migration

Paste a URL or upload a PDF of an existing notice. The AI extracts the data, maps it to Art. 9 fields, and pre-fills the wizard. Check, adjust, publish. Migrate your entire portfolio in hours, not weeks.

Compliance reports

Timestamped, versioned, exportable. When the regulator asks for your records under Art. 14 or Art. 16, you open a PDF. Full audit trail — who changed what, when, why.

Compliance badge + public profile

Two embeddable badges — "Compliance Verified by The Taurus" for free accounts, "Compliance Ensured by The Taurus" for paid. Both link to your public compliance profile showing notice count, active status, and regulatory readiness. When a regulator or journalist lands on your site, they see you take compliance seriously — and move on to someone who doesn't.

Profile visibility control

Choose whether your public compliance profile is discoverable via search. Deactivate it and Compliance Links only work through direct invites — useful for organisations that prefer discretion while maintaining full compliance.

Unlimited everything

Unlimited notices, unlimited users, unlimited sponsors or publications. Team roles (Owner, Editor, Viewer). Campaign tracking, sponsor templates, custom QR codes, API access.

Two sides. Same model.

Choose your side. Each Ensured entity gets its own subscription with a 14-day free trial. Publishing on ttad.eu requires an active paid subscription.

Sponsor

Parties, NGOs, candidates, advocacy groups

Ensured Sponsor

EUR 4.90

/month per sponsor

EUR 3.90/mo billed annually (20% off)

14-day free trial — no credit card required

Publish notices on ttad.eu with permanent URL + QR code

Unlimited notices, users, sponsors

Campaign tracking with aggregated costs

Sponsor templates — enter data once, reuse everywhere

AI credits for notice migration and compliance checks

Compliance reports and full audit trail

"Compliance Ensured by The Taurus" badge + public profile

Anonymous complaint mechanism on every notice

API access, custom QR colours, bulk export

Publisher

Newspapers, agencies, platforms, broadcasters

Ensured Publisher

EUR 19.90

/month per publisher

EUR 15.90/mo billed annually (20% off)

14-day free trial — no credit card required

Publish notices on ttad.eu with permanent URL + QR code

Unlimited notices, users, publications

Sponsor invitations — structured data intake, no email chains

Publisher defaults and sponsor templates

AI credits for notice migration and compliance checks

Compliance reports and full audit trail

"Compliance Ensured by The Taurus" badge + public profile

Anonymous complaint mechanism with SLA tracking

API access, custom QR colours, bulk export

Verified vs Ensured — full comparison

Verified (free)Ensured
Manage external notices
Handle Art. 15 complaints
Compliance Links
5-year retention on ttad.eu (Art. 12)✓ (persists after downgrade)
Users1
Publish on ttad.eu
Published notices
Automated reminders & notifications
AI migration & compliance checks
Compliance reports & audit trail
Public profile & compliance badgeVerifiedEnsured
Profile visibility control
QR codes with custom colours
Sponsor/publisher templates
Campaign tracking (Sponsor)
Publication management (Publisher)
CSV/PDF bulk export
API access
Repository submission readiness
SupportStandardPriority

Every account

Two badges. One profile. Make the regulator's job boring.

Every account gets a compliance badge for your website. Verified accounts display "Compliance Verified by The Taurus". Ensured accounts display "Compliance Ensured by The Taurus". Both link to your public compliance profile — notice count, active status, regulatory indicators, all visible. When a regulator or journalist lands on your site, they see an organisation that takes transparency seriously. They move on to someone who doesn't.

Public profile

Your compliance posture at a glance — notice count, months active, Art. 9/12/14/15 indicators

Embeddable badge

SVG badge for your website, email footer, or press kit — links directly to your profile

Upgrades and downgrades

Ensured subscribers get the richer badge and fuller profile. Cancel? You keep the Verified badge — but the downgrade is visible. The contrast speaks for itself.

Publish once. Benefits persist.

Every notice published on ttad.eu stays publicly accessible for at least five years (Art. 12(1), Regulation (EU) 2024/900) — including anonymous complaint reporting, machine-readable format, and retention. These benefits remain even if you later downgrade to Verified. Publishing new notices requires an active Ensured subscription.

Common questions